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FREE

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What is Reine de Safran?

Reine de Safran is an exceptional saffron face cream specially formulated with Saffron oil to deliver effective anti-aging and brightening results. Infused with shea butter, olive oil, squalane, almond oil, vitamin E, B5, and niacinamide, it provides maximum hydration. For more details, refer to the page Signature Skincare.

What are Persian Beauty secrets?

Persian beauty secrets are centuries-old blends of saffron, rose, pomegranate, curcuma, tea, and other botanical treasures cherished by generations. For more details, refer to the page Miracle Secrets.

What are the main benefits of the products?

Our product offers anti-aging benefits by visibly reducing fine lines, smoothing skin texture, and brightening the complexion.

Is it vegan?

Yes, our product is vegan, cruelty-free, and free from harmful ingredients.

Has it been tested?

Our product underwent lab testing to comply with EU quality and safety regulations. Formulated in a Hong Kong-based cosmetics laboratory that follows good manufacturing practices by Intertek.

Who is it made for?

Our products cater to women who are concerned about anti-aging, brightening, and smoothing their skin. They are suitable for all skin types.

What is Saffron?

Saffron is one of the most desired and luxurious ingredients in the world. Known as “red gold” in Persian culture, ancient Persian queens and noblewomen infused saffron oil in their beauty rituals as an eternal youthful elixir, read more here Miracle Secrets.

How do I apply?

Apply a pea-sized amount once a day on the face and neckline. Avoid applying near the eyes and on open wounds. This product is non-comedogenic and suitable for all skin types.

Is the product available in shops?

No, our products are exclusively available at our online store.

When can I see the results?

Our products provide an instant and lasting glow. With daily use, improvements in skin appearance can be noticed within 6 weeks.

Where can I find the list of ingredients?

You can find a list of ingredients on the individual product page Signature Skincare.

What are products formulated without?

Our product is free from sulfates, parabens, formaldehyde, phthalates, mineral oil, and other harmful ingredients.

Does our product have a fragrance?

Reine de Safran has a light floral and luxurious fragrance. Saffron typically has a very sweet and floral smell, earthy, and honey-like.

Who is the founder of Essence of Persia?

Essence of Persia is an ode to Diana Azimi’s Persian heritage and her passion for beauty. Diana grew up in France to Persian parents, introduced to Persian beauty rituals at a young age. Her grandmother also brought her to the hammams of Iran as a child. Read more here Persian Heritage.

Are you able to ship internationally?

Yes, we do. Input your address and shipping fees will be provided. Occasionally, we offer free shipping codes as well.

I have queries relevant to my order.

Please refer to the order section for assistance, and feel free to reach out if you have any further questions Orders & Shipping.

What is Persian Beauty?

Persian culture, one of the oldest in the world, boasts a glorious legacy and rich history that has influenced art, architecture, poetry, and more. Regardless of age, background, or life experiences, Persian women are united by timeless beauty secrets passed down through generations. Known for their gracious hospitality and luxurious rugs, the Persian standard of beauty transcends external appearances to emphasize inner beauty as well.

Since ancient times, Persian women have focused on maintaining both external beauty and internal wellbeing. Daily Persian beauty and wellness rituals feature high-quality, natural ingredients such as saffron, rose, orange blossom, pomegranate, lemon, turmeric, and tea.

At Essence of Persia, we strive to bring this empowering experience to your home. Our products, infused with the exotic scents of saffron and other natural ingredients, are designed to elevate your holistic wellness journey. Discover the essence of Persian beauty and transform your skincare routine with the luxurious traditions of one of the world’s most ancient cultures.

Learn More
Iranian Beauty secrets

About Essence of Persia

Essence of Persia is the first Persian skincare brand created for today’s modern women. Founded by French-Persian entrepreneur Diana Azimi after years of research, Essence of Persia offers meticulously formulated skincare products with natural, vegan, and toxic-free ingredients. Clinically tested and compliant with regulations, our skincare line is designed for all skin types and tones.

The foundation of our products begins with the finest Persian ingredients combined with modern science. Every drop of Essence of Persia is infused with our passion for skincare and wellbeing – passed down from queens of the ancient Persian empire, to our grandmothers, to modern women.
See healthy skin results from 6 weeks with our EU-compliant, vegan, cruelty-free formula, backed by extensive research for effective and clean skincare.

Founder’s Beauty Heritage 

Meet founder Diana, whose mission—rooted in her grandmother’s timeless wisdom—is to share the transformative secrets of Persian skincare with the world.

As Featured In

"Imagine stepping into a steamy Persian hammam, the air thick with exotic scents…Such was the beautiful piece of childhood memory that sparked Diana Azimi’s lifelong passion for skincare."

– The Honeycombers Lifestyle Guide (Singapore, Hong Kong, Bali)

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